Sports shoe manufacturers remindconsumers that men's and women's sneakers and trainers are footwear for sports. The famous brand of sports equipment Puma Ignite presented a new product for the spring-summer season 2015 - sneakers with a special sole, which, as the creators claim, returns energy!Usain Bolt tried on some amazing sneakers,American athlete, world champion runner. The presentation was organized as a show: treadmills were placed in Times Square in New York, and enthusiasts diligently ran along moving paths. The world champion did not run himself, but walked in his signature Puma Ignite sneakers and gave explanations. The electronic scoreboards displayed numbers - the longer the race lasted, the higher the number became; when the number 100 appeared, the athlete explained to those who wanted to know that this was one hundred percent of the energy that the springy soles returned to their owners. Some spectators doubted the one hundred percent return of energy. Moreover, the runners, despite the return of energy, were clearly tired and out of breath. But it was noted that the new men's and women's sneakers allow you to push off the ground better and perfectly absorb impacts on a hard surface. Doctors advise using shoes with shock-absorbing soles for city jogging, when you have to lay a route on asphalt and concrete.

But what did the numbers mean on the simulators?

To be honest, they were not countersreturned energy, but quite the opposite. The principle of operation of the exercise machines: a person running on the belt sets in motion the rollers that transmit rotation to a small electric generator; the amount of generated electricity is displayed on the scoreboard. You can see the value of electrical power, depending on the running speed. The total amount of energy is associated with the total energy costs during the run. To make the spectacle more dynamic, the readings of all the treadmills were summed up and displayed on a large scoreboard, and it recorded that during the day, the healthy lifestyle enthusiasts ran 100 kilowatt-hours. Why did the athlete, champion, and fan favorite Usain Bolt say that the scoreboard displays the energy that was returned? This is a joke and a way to attract the attention of the public, an advertising ploy. But experts agree with the main thesis - the new Puma Ignite sneakers are ergonomic, have a wonderful spring and soft cushioning. These are shoes for fast running, not walking shoes; their acquisition obliges one to run a marathon or at least run around the block.

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