Every year on the ecological map of the Earthmore and more polluted areas appear. By the beginning of the 21st century, humanity realized that the damage done to the environment cannot but affect the people themselves - the culprits of the spoiled ecology and depleting resources. The land polluted by nuclear waste and landfills, as well as mountains of garbage of human civilization, can become unsuitable for life in just a couple of centuries. Today, the dirtiest settlement on the planet has been recognized. This is the city of Benhi in China. Due to the fog of gases and soot, it is barely visible on satellite maps. The thing is that more than 420 of its factories operate around it. The dirtiest river is also known. It is located in the very center of Europe - this is the Rhine, flowing in Germany. The river was polluted by the release of chemical waste that occurred in the 70s of the last century. It is no mystery to anyone that the number of clean corners on earth is decreasing every year. There are brands that approach both nature and their consumers with equal responsibility. When creating care products, they use only natural ingredients - extracts and oils of plants grown in the cleanest regions of the planet. In addition, such brands try to replenish as much as possible all the natural resources spent on production. One of the regions that has not yet been spoiled by civilization is Morocco, located on the northern coast of Africa. There, according to a thousand-year tradition of hand-pressing, Berber tribes extract argan oil - a source of valuable polyunsaturated acids and vitamin E. For its unique properties, the oil was called "gold of Morocco". Several years ago, NIVEA established trade relations with Berber farmers under the Fair Trade code. According to it, farmers who supply the oil receive a decent payment for their hard work, as well as all the necessary resources to restore the natural balance - replanting argan trees. Bio-argan oil became the basis of the formula of the cream-gel for shower Pure&Natural from NIVEA, together with bio-extract of aloe vera. Feel the care of nature itself and take a step to care for it.