The company "Schwarzkopf & Henkel" —is a recognized leader in the field of hair cosmetics. The fame of this company's highly effective products, which do not contain ammonia - an oxidizer harmful to hair, has spread throughout the entire planet. Ammonia-free hair dye, shampoos, hairsprays and many other hair and skin products have become popular among consumers of all social strata.
Historical facts about the company
In 1898, a little-known chemist named HansSchwarzkopf bought a drugstore, where a department for the creation of future ingenious hair care products immediately began working. The first to be invented was powder shampoo, which was to the taste of many young ladies in Berlin. Costing only 26 pfennigs, this product washed hair perfectly and did not leave a white film, as after laundry soap. Women's hair became soft and fluffy. In 1904, the product was renamed shampoo and acquired its own logo - a black head. The first export deliveries were intended for Holland and Russia. In 1927, Hans Schwarzkopf created the first liquid shampoo and opened a center for the professional training of future hairdressers - the "Institute for Hair Care". Replacing harmful ammonia with a more gentle ammonium sulfate made Schwarzkopf paints very popular among the female half of humanity. Easy to apply, maintain shine and elasticity of hair, what else do you need for successful coloring? The first alkali-free shampoo "Onalcali" and a cold hair curling agent in 1933 caused a sensation among consumers throughout Europe - the popularity of the product and sales increased more than fivefold. Then the progress of the company's development was difficult to stop: shampoo "Schauma" (1947-49), hairspray "Taft" (1955), tinting foam "Igora Toning" (1968), natural hair dyes "Igora Botanic" that do not contain ammonia (1991). The entire world community eagerly awaited new developments of the company, with bated breath followed the creation of masterpieces. Expectations were crowned with success - the appearance of cream paint "Color Mask", also free of ammonia, met with a lot of positive reviews among professional masters and household consumers. Simplicity and ease of use in everyday life, high-quality coloring and maximum hair care, gentle ammonia-free formula, a wide range of colors - all this was present in the modern model of the new hair dye.
World sensations from Schwarzkopf - in pursuit of the delicate structure
Today all hair coloring products,The dyes created by Schwarzkopf are divided into two types. These are direct action dyes and oxidizing dyes. The latter include two components that must be combined and mixed well before use. The desired color palette is given to the hair due to a chemical reaction that occurs as follows: colorless particles penetrate the hair structure and, interacting with oxygen, give your hair the desired shade. And although the dyes from Schwarzkopf & Henkel contain the smallest amount of oxidizer - ammonia or its substitute, this type of coloring is not very useful. Over time, the hair deteriorates, becomes brittle and dry. Yes, the hair palette will please you with its rich shades for a long time, but the hair will have to be “treated”, restore its natural structure. Direct action dyes do not contain an oxidizer (ammonia), here the dye is already prepared in advance, it just needs to be applied to the hair and wait the required amount of time. Since ammonia-free dye acts more gently on hair and only gets on its surface, without penetrating deeply, the coloring will not be so long-lasting. Such dye can be washed off in several times, it “leaves” evenly, so the hair, even after several washing sessions, will have an even, monochromatic color. As an example of direct coloring - ammonia-free cream dye from Schwarzkopf "Igora Vibrance". The use of a soft dye without ammonia with a moisturizing effect gives women not only a rich hair color, but also provides proper care. Due to its formula, which does not contain ammonia and gently acts on hair, this dye is relevant among hairdressers as an inexpensive and effective means for coloring. The richness and intensity of shine of the "Igora Vibrance" dye will appeal to women and men who have gray hair. And the stable structure of the ammonia-free dye will help give your hair a natural shade, getting rid of gray strands, albeit briefly. The whole charm of ammonia-free dye is that it can be used constantly without fear of damaging your hair.
Types of staining
Hair coloring in one color This procedure is notrequires special skills and can be done by women at home. The only downside is that it is not always possible to dye your hair evenly at home; it will be quite difficult to do this without the help of a specialist. You don’t want the entire palette of the chosen shade to be on your hair, do you? Highlighting Lightening individual strands of hair with ammonia-free paint from Schwarzkopf is pure pleasure. Hair does not get tangled, combs well along the entire length. It is recommended to use it on hair of any length. Lightening Uniform lightening of hair along the entire length (from roots to tips). The process is not very easy to do at home, and it requires systematic lightening of the hair at the roots as they grow out. Here, it is more important than ever to use high-quality paint that does not contain ammonia, since any lighteners do not act on hair in the best way. And cheap ones, even more so. Ammonia-free paint from Schwarzkopf is the most gentle means for lightening. It has a gentle effect on both hair and scalp, turning the coloring process into a pleasant procedure. But there is one drawback - if the lightening palette you choose is very different from the natural color, then the coloring will not work, since ammonia-free paint is not able to turn a brunette into a blonde. Only paints containing the required amount of oxidizer - ammonia - can do this. Balayage A very simple and, nevertheless, very fashionable technique for coloring. With this method of coloring, ammonia-free paint from Schwarzkopf is applied only to the ends of the hair. The color can be from white to deep black. The main tone of the hair is chosen any - all is up to the will of the master and his imagination. Bronzing A completely new way of hair coloring. You will hardly be able to do it yourself, unless you are a professional hairdresser. What does bronzing actually look like? Paying attention to Hollywood actresses, many have noticed more than once how the darker color of the dye at the roots changes to a light tone at the very ends of the hair. This is the highest level of hairdressing skills - creating a smooth transition from dark brown to warm blond. Performing such coloring with the help of Schwarzkopf hair dyes that do not contain ammonia is also possible because they have a creamy structure (do not spread), are easy to apply to the hair, do not interfere with combing the strands, and a diverse palette of colors will help to choose the right image for any woman.
Such a mysterious female image
Thanks to the fact that in cream paints from Schwarzkopfcontains a safe ammonia-free formula, every woman can change her hair color as often as she wants. Today you are a vamp woman with bright makeup and black hair like an Egyptian queen. And tomorrow you are a cat woman with bright red hair and sharp highlights of red inclusions. And unique shades from purple to blue will help you create a catchy, unique image. And your hair will not suffer. After all, there is absolutely no ammonia in Schwarzkopf paints, and caring for your health has been the main motto of the company since its inception. We recommend reading: