Hair dye from Schwarzkopf is well knownamong both professionals and consumers. The products of the German company Schwarzkopf&Henkel have long established themselves as very high quality goods. Consumers know: everything that this company produces, which, by the way, has been present on the hair cosmetics market since 1898 (!!!), meets the strictest standards.
A little history ...
It all started with a small pharmacy in Berlin,which, in addition to the usual set of pharmacy products of that time, also offered customers perfumes. The pharmacy belonged to the chemist Hans Schwarzkopf, who was at the origins of one of the most famous companies today. In 1903, he invented powder shampoo, which had to be dissolved in water before use. The product made a real splash, and literally a year later all pharmacies and perfume shops were filled with this product, which depicted the world-famous black head icon today. Then the achievements came one after another - in 1927, the first liquid shampoo went on sale, and five years later the first shampoo that did not contain alkali. Following this, it was the turn of cold perm products, then hair dye appeared, etc., etc. In 1960, the company entered the market with a new product. It was schwarzkopf hair dye called Igora Royal. In the mid-90s of the last century, Schwarzkopf Professional became part of the Henkel concern.
Schwarzkopf today
Currently Schwarzkopf Professionalis the undisputed leader in the hair care market. These are creams, masks, shampoos, hair dye, styling and styling products. In the eyes of the consumer, Schwarzkopf today is:
- wide range of products
- the latest trends
- leadership in its business segment
- the highest quality of all products
- immense popularity
A few words about the range.It is really very wide. I would like to say a special word about the Schwarzkopf Bonacure line – with the help of these products you can completely heal the most problematic hair. The unique hair coloring products Igora, Schwarzkopf Brilliance, Schwarzkopf Blond Me also have excellent consumer properties. The latter is one of the best products for lightening, highlighting and toning hair. The line of professional products for styling and styling, which gives hair a simply dazzling shine, received high marks from consumers and experts – we mean Osis and Schwarzkopf Essensity. And, of course, the hair dye igora from Schwarzkopf Professional deserves a special discussion. It turned the usual ideas about hair coloring techniques upside down, demonstrating a truly systematic approach to hair care. Each product in this line, on the one hand, plays its own part in the game, so to speak, and on the other hand, it absolutely organically complements the action of the rest of the products. The line consists of a large number of products. This is a super-resistant hair dye schwarzkopf igora Royal (igora Royal); a product for 100% gray hair coloring igora Royal Absolutes Anti-Age (igora Royal Absolutes anti-age); paint for all types of highlighting igora Royal fashion + (igora royal fashion); toning product Schwarzkopf igora Vibrance; tinting foam with a caring effect Schwarzkopf Igora Color Gloss. Believe me, we have listed far from a complete list - the company has many unique products that include the most active ingredients in their composition, providing health and good appearance of hair - vitamin B7 (biotin), silica and others.
There is no limit to perfection
The company's main slogan is to never stand still.Work on improving existing products and creating new ones never stops. Hair dye from Schwarzkopf, which the company offers to consumers today, penetrates into the hair, saturating it from the inside and outside. This new formula helps to maintain a rich hair color for a long time. Another important achievement of the company is an excellent dye for gray hair, which helps to achieve a natural color without unnecessary problems, easily and quickly, and most importantly, without harm to the hair. After all, the latest generation of hair dyes do not contain ammonia. This is a very harmful chemical compound, which any woman who wanted to change her hair color was previously exposed to. Those who are older probably remember the pungent smell that stood in the hairdresser's during coloring. In a short period of such abuse, the hair lost its shine and softness, turning into tow, and, what is most sad, fell out in clumps. Today, a miracle has happened: paints from Schwarzkopf, including igora, not only dye hair in vivid and bright colors, but also take care of it. It must be said that ammonia-free paint already existed, but all its varieties were not yet perfect, that is, they did not fulfill their main role - they did not give a lasting color, rather acting as a toning agent. And this created a number of inconveniences. Firstly, it was necessary to repeat the procedure often, and this did not have the best effect on the hair. And secondly, these paints were not suitable for gray hair, since they could not give an even tone that would be the same along the entire length of the hair. Scientists engaged in research work in the laboratories of large companies struggled to solve this problem. But it was the Schwarzkopf specialists who rose to the occasion. They created a new generation cream paint that has a gentle effect on hair, has a rich palette and gives a lasting result. Cream paint, in addition to the already listed advantages, turned out to be so convenient to use that dyeing hair at home has ceased to be a problem.
At home or in the salon?
Does all of the above mean that nowCan you forget about dyeing your hair in a salon? Of course not. And here's why. What we told you about Schwarzkopf dye is the pure truth, you can be sure. The dye is really long-lasting, easy to use, takes care of your hair without drying it out, has a rich palette - in a word, it has it all. But no one has canceled the salon either. In what cases can you dye your hair at home? Firstly, if you notice that the roots have already grown out and you don't look perfect. Secondly, if the color has faded a little, you want to make it brighter and more saturated. In both cases, any woman can handle this completely simple procedure on her own. And yet, there are situations in which you cannot do without the services of professionals. If you decide to seriously change your image and turn from a bright brunette into an equally bright blonde or vice versa, then you cannot do without the help of a specialist. No, of course, you can experiment yourself, but then do not be upset if your hair suddenly turns a radical green or, for example, yellow. Moreover, such bold experiments can lead not only to a sharp change in image, but also to hair loss. You cannot understand why the results are different when dyeing your hair in a salon and at home, although you do everything right? The answer, as they say, lies on the surface. The master uses professional paint, and you use household paint. And these are, as they say in Odessa, two big differences. In order to achieve the desired effect, the master combines shades, selects the right proportion of dyes, oxidizers and other ingredients that take part in the complex chemical process that is dyeing. And you simply use the standard household set that is intended for home use. And this is correct. Only professionals can and should use professional products.
How to avoid mistakes when staining hair at home
Realizing that a fairly large percentage of women, despite all our warnings, will still dye their hair at home, we felt it necessary to tell you how to avoid the most common mistakes.
- Never use a new paint for you without a sensitivity test. This will help to avoid unpleasant consequences, which can be expressed in the form of redness, itching and even hair loss.
- If you decide to use a new shade,be sure to test the stain. This will avoid disappointment. After all, very often the color that we promise in the picture, in life looks completely different. And the result can affect a lot of reasons that can not be envisaged.
- Do not keep the paint on your hair longer than the time required. Believe me, the tone of this will not become brighter and more intense, but your hair can cause serious harm.
…Women love to change.We change our general style of clothing, hairstyle and, of course, hair color. Moreover, this is typical for the fair sex, regardless of age, nationality, social status. We all want to become brighter, more beautiful, younger - and this is wonderful. Where to start? Let's change the hair color! Paint from Schwarzkopf, in particular paint igora (igora), is the best for this. We recommend reading: