Food for children Smart mother

How it all began

Alexandra Gallyamova Photo:Personal archive of Alexandra Gallyamova Everything began, like many businesses in the field of goods for children, on maternity leave. At that moment, I just started introducing vegetables into the diet of my little daughter. Then I myself cleaned, cut and freezed vegetables and berries from my own beds, then cooked mashed potatoes from them, made fruit drinks ... I almost did not buy canned food for children. I used only my own supplies. But when they ran out (unfortunately, they were not enough for the whole year), I tried to find frozen ones on the Internet that would be intended for children, met quality requirements, did not contain GMOs, and so on. Only I did not find anything like it. At that moment, I thought that it would be great to open my own production of quality products for kids and the whole family. I even got the idea for the name of the brand - “Smart Mom”, because only smart mothers who read a lot and know a lot will appreciate such a product. The idea came to me, but I put it aside, it seemed incredible to me on maternity leave. However, later, having taken part in the project on writing business plans "otkroydelo.rf", I dared to transfer my idea to paper. And, oddly enough, it became understandable for me and from the category of ephemeral it moved into a completely real one. I had no experience in food production. So before starting a business, I had to study a lot, learn everything from scratch. But it was insanely interesting. When a person is burning with an idea, learning is not only useful, but also very exciting. I got down to business: I was looking for suppliers, equipment, a place of production ... And a year later I opened the production of frozen food for children and the whole family “Smart Mom”.

About the brand "Smart Mother"

1 / 3Photo: "Smart Mother" Photo: "Smart Mother" Photo: "Smart Mom" Products are designed to be an alternative to ready-made canned baby food. Our mission is to change the approach to feeding children. We want to show moms that you can cook the baby yourself. It does not take much time and does not take a lot of effort. Each mother in just 10 minutes and in three steps will be able to cook natural, fresh mashed potatoes for her child. This is about the same as warming the mashed potatoes in hot water. Only here, puree is obtained freshly prepared. The simplest recipe for cooking the product is: Step 1. Dip the vegetables in the steamer. Step 2. Cook for 10-20 minutes depending on the product and the equipment's power. Step 3. Grind with a conventional household blender. That's all, after these simple actions natural vegetable puree will be ready. Do not need vegetables to wash, peel, remove bones, etc. In addition, if a child does not like the taste of a vegetable, you can easily prepare them for yourself. Frozen foods (vegetables, berries) "Smart Mom" are only subjected to freezing. They are not brewed, not fried in our production. And the shock freeze, as is known, stores up to 90% of useful substances in the product. In addition, frozen vegetables are much faster than fresh ones! Another important factor is the "defrost indicator", that is, a piece of paper that indicates whether the product has been defrosted. The mechanism is simple: when defrosting the indicator shows the juice of the defrosted product, and as a result, each buyer can be sure of the quality of vegetables or berries before buying, just by checking the indicator. Now we receive a lot of grateful feedback from moms who want to cook their children themselves . After all, freshly prepared products are much more delicious than the one that was heated!