1 / 811 April in the TC "Grove" was a bright discoverynew store. It is not for nothing that the word "holiday" is translated from English as a "holiday". For guests it was a real holiday with treats and lots of gifts! Among them, by the way, there were already regular customers - a supermarket that was unusually unfamiliar for Novosibirsk earned in March, and the official festive opening was a confirmation of a successful start. The bright and rich program went on for three hours. All this time the guests were generously treated to delicious cakes, pancakes with stuffing, pies, pizza, drinks. At the entrance of visitors waiting for a corner of Japanese cuisine. In addition, on the second floor of the shopping center the guests of the celebration could pass a unique quest with a lot of competitions and prizes. Ten particularly fortunate lucky enough to win super-gifts - a laptop or tablet!1 / 7Each could participate in competitions,who filled in a special questionnaire in the same place, near the entrance. After that, you could go on a fascinating walk, visiting different locations. There were also "Giant rope", and a quiz on the knowledge of Russian fairy tales, and the contest "Chio-chio-san" - dissolving candies, participants had to clearly pronounce this unusual "spell." Visitors poured pancakes in a frying pan, passed a master class from "Maestro Pepperoni", solved tasks in blitz games from Japanese, Uzbek, Russian and Italian cuisines. It's not just that, because in the Holiday Classic store fresh dishes of these traditional trends will be prepared. Many on this day were lucky enough to win money certificates to the Holiday Classic store, sweet prizes. Especially had to compete for one of the top 10 prizes. The owners of nine tablets and a laptop were selected with the help of the game "True or false": if you guess whether the concrete statement is true, you pass to the next stage. Nerves, experiences ... And the most-in the intellectual game was Denis Malenik. Having received the long-awaited laptop, Denis jumped with joy and shouted: "Holiday is the best network! Thank you! "The winner was right in the main thing - the holiday was over, and a gift for all Novosibirsk citizens remained! Successfully located on the metro line store, attracting an abundance of goods and ready-made meals, mouth-watering flavors, hospitality and convenience, is open to all buyers. Coming here on any convenient day, you will always find here fresh products and ready-made dishes of Russian and national cuisines.Photo: Stas Sokolov / NGS

5 Important Issues

1.What kind of store is this?This store format is called a superstore - an improved supermarket with an emphasis on ready-made food and its own production. Superstores are a good balance for customers who are accustomed to the convenience of the location of regular supermarkets, but strive for interesting new products and a delicious assortment of ready-made meals. 2. What are the prices there?The prices in the new store are no different from other Holiday Classic supermarkets. It offers a wider range of ready-made meals, there is elite alcohol, but at the same time there are also economy segment goods, there are discounts and promotions. A customer with any wallet will be satisfied. This is an improved, but not expensive format. 3. What can I buy in the new superstore?Particular emphasis is placed on ready-made food, which is presented in four directions - Japanese, Russian, Italian and Uzbek cuisine. 4. Can I try it on the spot?The highlight of the Holiday Classic store on Berezovaya Roshcha is a cafeteria, which offers a wide range of popular cakes and pastries and exquisite new products. Here you can have a snack, lunch and chat with a friend over a cup of tea. All ready-made dishes, including confectionery, are prepared right here in the store at our own production facility, with the cooking time indicated. 5. How to get there? Berezovaya Roshcha metro station. Location: Roshcha shopping center, Dzerzhinsky Avenue, 2/2. What delicious dishes can you try at the new Holiday Classic? What do the chefs who specially came to Novosibirsk from Italy, Japan and Uzbekistan look like? Read about it on the following pages.

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